News
ES Robbins® Emerges as Chairmat Leader
with Rubbermaid’s Exit from Category
Muscle Shoals, AL (October, 2009)— On the heels of Newell Rubbermaid’s decision earlier this year to cease manufacturing chairmats effective at the end of 2009, ES Robbins’ extraordinary growth over the past three years has positioned the company as market leader in this office products/office furniture segment.
According to Ed Robbins, company founder and CEO, the achievement has been years in the making. “We have invested strategically – and continue to do so – to create unique patented product features, innovative patented merchandising solutions, and state-of the-art production systems. Fortunately, there have been key customers who value this commitment and understand that is what it takes to grow the business.” Robbins cites the factors above along with superior quality and exceptional customer service as the basis for ES Robbins’ success.
Much of the company’s growth has occurred in the face of extreme volatility in raw material pricing. “In that kind of environment, as in the current economic downturn, adding value to a product really enables a company to thrive,” Robbins said.
The response from the marketplace indicates that customers do appreciate what ES Robbins has to offer. United Stationers Supply Company has named ES Robbins their Preferred Supplier in the chairmat category for 2010. This distinction is awarded by United Stationers to those suppliers who excel in innovation, collaboration and customer service. This is the first time United Stationers has selected a Preferred Supplier in chairmats.
ES Robbins also serves the office products industry through three major big box retail stores, three major buying groups and a multitude of online and catalog companies.
ES Robbins’ holds 13 chairmat specific patents including the AnchorBar® cleat system that gently locks into carpet, providing superior hold and support, protecting hands, and allowing mats to be easily handled and moved. The company’s ergonomically-designed Crystal Edge allows the user to easily roll on and off the mat providing greater comfort and safety.
ES Robbins’ new line of specialty printed and laminated deskpads and chairmats offer designer styles and patterns that accent both professional and home offices. “This new technology allows consumers to personalize their workspace, we are excited about the endless possibilities” says Sally Staggs, Vice President of Sales. The mats are available in a variety of shapes and sizes and can be custom printed with graphics, images and logos.
Traditionally displayed flat, chairmats are difficult to shop and handle in a retail setting. With the addition of handles and hang tabs, ES Robbins chairmats are strikingly displayed vertically on a 360° display that allows customers to easily select and handle their chairmat. A collection of compact designs require a small footprint and feature informative graphics to ensure customers select the correct chairmat for their application. The addition of carry handles and hanging tabs to chairmats have proven a winner with consumers at retail.
All ES Robbins® chairmats are made in the USA from high quality materials. These chairmats are engineered for maximum clarity to complement modern office spaces and are suitable for all carpet grades from low pile and loop to plush as well as hard floors such as wood, tile and vinyl. “ES Robbins is a vertically integrated manufacturer; we control all aspects of our manufacturing process from formula development to packing and shipping. We want to set the standard to provide products that are long lasting, hard working and aesthetically pleasing,” stated Robbins. Most ES Robbins chairmats have a limited lifetime No Crack guarantee under normal use.
ES Robbins has over 40 years of experience as one of the largest manufacturers in the United States of chairmats, carpet protectors, and desk pads. Complete information on the entire ES Robbins’ product line is available at www.esrchairmats.com, by phone 1-800-633-3325 or e-mail info@esrchairmats.com. More information about United Stationers, Inc. is available at www.unitedstationers.com.
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